Volkswagen Appoints José Carlos Pavone as the new Head of Design for the North and South America Regions

May 18th, 2023 by

Photo credit: Volkswagen 

Volkswagen is expanding its regional design capability in North America,  the automaker announced the appointment of José Carlos Pavone as the new Head of Design for the North and South America regions effective immediately. Pavone will be overseeing Volkswagen’s vehicle line-up. Pavone, who is already Head of Design for Volkswagen’s South American Region, is a talented designer who has worked in the automotive industry for more than 20 years. Pavone’s experience and expertise make him the ideal candidate to lead Volkswagen’s regional design expansion. 

The expansion of Volkswagen’s regional design capability in North America is an exciting step for the company as it demonstrates a strong commitment to the North American market in recent years with new vehicles. Now that Pavone is leading the design of Volkswagen vehicles, customers can expect a range of impressive and exciting vehicles that perfectly suit all needs. Volkswagen  has produced some of the world’s most iconic vehicles, and this expansion of regional design capability will only serve to further enhance the brand’s reputation. Volkswagen customers can expect the company to continue to lead the way in terms of design and quality for years to come. 

“We have an ambitious growth agenda in North America with a Group goal of 10 percent market share by 2030. To achieve these goals, we are building more knowledge in the region while developing and strengthening our talent. The design will play an even more important role in tailoring our vehicles to specific market needs. JC brings a wealth of experience from his time in Germany, the United States, and Brazil, and has a great track record of designing products that resonate with our consumers,” said Pablo Di Si, president, and CEO, Volkswagen Group of America. 

Design capability is a critical factor in the automotive industry, and Volkswagen is demonstrating their commitment with the release of the ID.Family. The ID.Family is a complete Ku electric lineup that Volkswagen will expand in order to reduce carbon emissions. The all-new Volkswagen ID.7 is next to roil into dealerships. Recently the automaker released the all-new 2024 ID.Buzz microbus. The microbus features a long list of useful features and maintains its historic feel of the “groovy bus”. Interested in finding out more about the Volkswagen ID.Family?

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